Loading…
Attending this event?
You must register to attend a NewCo Festival.  All sessions have limited capacity.  To ensure your space in the sessions of your choice, sign up for upgraded VIP or Reserve tickets here.   Be mindful of transportation time between sessions and remember you can sort by neighborhood. 

VIP TICKET HOLDERS 
can select sessions beginning AUG 13, 2014
RESERVED TICKET HOLDERS can select sessions beginning AUG 26, 2014
GENERAL ADMISSION TICKET HOLDERS can select sessions beginning SEPT 9, 2014 

To learn how to navigate the schedule and see social features: check out this short video.  
View analytic
Wednesday, October 1 • 1:30pm - 2:30pm
Retoy OPEN

Sign up or log in to save this event to your list and see who's attending!


Limited Capacity seats available

Session Description: Overcoming the “Jar Jar Effect”: This talk focuses on how we avoided group think to invent Hasbro's highest revenue-generating invention of 2013.Group think is common in large organizations, and can often lead many capable people to become blind to obvious issues... or obvious solutions. We call this the Jar Jar Effect. Retoy overcame a similar situation with the invention of Telepods, an elegant, (in hindsight) almost obvious invention that disproved the notion that a struggling toy company could compete with Skylanders without investing in high-end technology.
Presenters
JS

Josh Shabtai

CEO, Retoy

Host Companies

Wednesday October 1, 2014 1:30pm - 2:30pm
Retoy (603 Greenwich St, Suite 101, New York, NY, 10014)
  • Sort by Neighborhood Lower Manhattan
  • Company Description Retoy is a next-generation toy company. Our mission is to throw open the doors of the toy industry, letting anyone with a passion for toy- and game-making create and market their own custom, “digitally active” toy line. Founded by inventors, game designers and obsessive collectors, we’re developing a platform that lets any app developer easily and cheaply produce and sell physical toys that tie into their digital games. We’ve already launched two massively successful lines with Hasbro and the App Store’s #1 developer, Rovio: Angry Birds Star Wars: Telepods and Angry Birds Go! Telepods.

Attendees (20)

Attendance numbers do not account for private attendees. Get there early!





Remove this from your schedule?
This session is full and you may not be able to get back in.
Remove
Cancel